Ellys

XL Belgrade Fashion Week,

40th BFW Jubilee 



Client: Fashion Studio Click

Brand: belgradefashionweek.com

Cover photo: Misa Obradovic

Photo: Djordje Tomic


XL Concept, Visual Identity, Design: Ana Cvejic -idea boutique-





XL logo
_DJT1909 copy
XL tote

Brief: Create visual identity and campaign of the biggest fashion event in Serbia and its 40th jubilee!


Idea: XL as a Roman numerals and 40th jubilee, XL as a clothing label and XL as the biggest fashion event in the country.


XL as #pattern #design applied at #totebag and #teacup #special #gift #edition

XL concept & illustration by @ana.cvejic.idea.boutique

BFW XL cups2
_DJT3550 40 BFW BFW ICONIC DESIGNERS
bfw-crew

BFW Crew at Awards Night – Final Day of XL Belgrade Fashion Week!